In episode #159 of Over A Pint, we talked with Jacob Burr, Creative Director, and Maddie Foord, Experience Designer, from Ascedia.
Background
On this show, Burr and Foord discuss their roles, and their data-informed and user-experience-focused approach to their work. Plus, so much more…
What We Cover
Here’s some highlights of what you’ll hear about in this episode:
- 0:00 – 2:00 – Intro + Beverage banter
- 2:00 – 6:00 – Roles + Creative Approach
- 6:00 – 9:00 – What is UX + Why it Matters
- 9:00 – 13:00 – The State of Design in 2025
- 13:00 – 18:00 – Web Project Kickoff Strategy
- 18:00 – 23:00 – Data-Driven Design
- 23:00 – 26:00 – Facelift vs. Full Redesign and how we tackle both
- 26:00 – 32:00 – Favorite Projects
- 32:00 – 36:00 – Cross-Team Collaboration – the need for connections not silos
- 36:00 – 40:00 – Accessibility (ADA) in Design – and why it’s so important
- 40:00 – 44:00 – SEO in Design
- 44:00 – 46:00 – Blogs: Still Worth It?
- 46:00 – 52:00 – Design Toolkit Must-Haves
- 52:00 – 56:00 – AI in Design
- 56:00 – 59:00 – No Photos? No Problem. How we work with clients without a lot of assets
- 59:00 – End – Staying Inspired
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