Social Media Marketing And The Chicken Sandwich War

XX min
Nov 22, 2022

Episode #57 of Over A Pint is one for the ages.

We sat down with Dave Perry. The man is an entertainer and he’s got serious game in the social media marketing space.

For 10+ years, Dave has been a badass in social media marketing. He’s done everything from building teams, campaigns, and playing a major role in starting a war.

You read that right, a war.

If you were on the internet in 2019, you definitely remember the beef (and I’m not talking about hamburgers) that Popeye's and Chick-fil-A had. It all started with a reply.

This tweet, ‘The tweet heard round the world’ kicked off the chicken sandwich war and everyone was forced to choose their flock. If you remember the chaos that ensued, you’re gonna love this episode.

Dave gives us all the information on his career in social media marketing and the factors that led to the chicken sandwich war.

Give it a listen and let us know what you think and which chicken sandwich reigns supreme.