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Look Forward To Your Future Microsite

Wisconsin Department of Financial Institutions

The Wisconsin Department of Financial Institutions is dedicated to protecting Wisconsin citizens through financial regulation and education. Ascedia’s proven track record as a long-term partner of the State of Wisconsin made us the right fit for WDFI on a new initiative.

Look Forward To Your Future Microsite

Challenge

WDFI desired a website to support a new college planning financial resource initiative and required a content management system that would give them the flexibility while building out additional content on a rolling schedule.

Solution

WordPress CMS

Ascedia chose WordPress to align with budget requirements and create a simple yet flexible template structure that WDFI’s marketing team could easily manage. After a thorough strategic planning process, Ascedia created the initial design templates and website framework.

Content Implementation

Over the course of five months, Ascedia worked with members of WDFI’s team on the implementation of the website. WDFI handled content development and entry, and their marketing team provided assets to Ascedia’s development team to streamline the process.

SEO

Search Engine Optimization (SEO) recommendations and best practices were provided to guide content development and to drive traffic to the site.

Interactive Map

An interactive map of Wisconsin's loan providers was created to make finding the right financial provider more intuitive and friendly.

Ascedia chose WordPress to align with budget requirements and create a simple yet flexible template structure that WDFI’s marketing team could easily manage. After a thorough strategic planning process, Ascedia created the initial design templates and website framework.

Over the course of five months, Ascedia worked with members of WDFI’s team on the implementation of the website. WDFI handled content development and entry, and their marketing team provided assets to Ascedia’s development team to streamline the process.

Search Engine Optimization (SEO) recommendations and best practices were provided to guide content development and to drive traffic to the site.

An interactive map of Wisconsin's loan providers was created to make finding the right financial provider more intuitive and friendly.

Results


Within three months, the new website organically attracted visitors.

5500

5,500 visitors

14500

14,500 pageviews

Time on site average of 2 min

Wisconsin Department of Financial Institutions

Organization:

Wisconsin Department of Financial Institutions

Industry:

Finance & Banking

Services Rendered:

Content Management

Content Strategy

Experience Design

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