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A University Website Turned Into An Application Powerhouse

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Like many websites in higher education, carroll.edu had spun out of control, and over time lost engagement with students, prospects and alumni.

A strategic deep dive established the need for a complete website overhaul, including:

Development of a UX strategy focused on persona engagement. A new strategy for all content developed from user journeys and targeted at touchpoint opportunities. And a Content Marketing + CMS Solution allowing team members to easily modify and maintain their website.

Once the website was built, Ascedia provided further support to the.edu team by creating a 64-page training guide for all parties managing the new website.

Carroll University Mobile
carroll_university-desktop

We produced an engaging, completely transformed website that delivered results Carroll University needed.

🏆 And on top of all that the Carroll University website was named the 2017 Kentico Best Education and Career Site of the Year.

82%

82% Increase in Submitted Applications

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168% Increase in Page Views

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Time Spent Site Up 21%

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Application Resource Downloads up 2x