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An A+ Application System

College Illinois!

Administered by the Illinois Student Assistance Commission, College Illinois! was established to make college accessible and affordable for Illinois students and families. With a College Illinois! 529 Prepaid Tuition Plan, families can lock in the cost of college and enjoy great tax benefits by prepaying for semesters of college tuition at today’s plan rates.

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The Challenge

College Illinois! had no means to take online applications, and so the ability to purchase contracts through the site was a top priority.

Solution

Online Application System

Ascedia built College Illinois’ first online application system, which provided a user-friendly way for users to purchase contracts online.

E-Commerce

The system handled the online application fee and credit card processing, offered online reporting and easy activity management and provided all necessary data handling to the 3rd party record’s manager through a secure transport of application data.

Business Automation

Built-in automation allowed for data to be collected with ease, provided real-time activity updates and application tracking, supported promotions and discounting, and provided a strong data architecture for CRM activities and segmentation.

Content Strategy

New website features included rich media, videos, tutorials, planning wizards, blogs, educational content and a strong email marketing program.

Ascedia built College Illinois’ first online application system, which provided a user-friendly way for users to purchase contracts online.

The system handled the online application fee and credit card processing, offered online reporting and easy activity management and provided all necessary data handling to the 3rd party record’s manager through a secure transport of application data.

Built-in automation allowed for data to be collected with ease, provided real-time activity updates and application tracking, supported promotions and discounting, and provided a strong data architecture for CRM activities and segmentation.

New website features included rich media, videos, tutorials, planning wizards, blogs, educational content and a strong email marketing program.

Increased Applications, Growing Attendance

87%

87% of all contracts sold come from website

0%

Application processing costs reduced by 40%

8

8x increase in new customers

25%

Website traffic increased 25% annually

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