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SEO and PPC: Better Together

seo and ppc

By Colleen Bielinski

Tags: ppc seo

I recently had the pleasure of attending HEROConf 2017, a Pay-Per-Click (PPC) conference that covers a variety of topics related to digital paid media. There was a fantastic group of speakers covering local PPC advertising strategies, optimizing for mobile, tracking attribution, dynamic search ads, Excel hacks for PPC and much more. We also got a glimpse behind the scenes of the big players through representatives from Google, Bing and Facebook. This focus on one specific piece of the digital advertising industry helped us dig in deeper to address issues in more detail.

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Ascedia Named Top Workplace for Third Consecutive Year

top workplaces 2017

By Nikki Kowbel

Tags: awards

Ascedia has been awarded a 2017 Top Workplaces in Wisconsin honor by the Milwaukee Journal Sentinel for three years running. In its third year of eligibility, the agency moved up four places and ranked 62 out of 75 winners in the 2017 Top Small Workplaces category. 

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Your Web Browser and You

browsers

By Jessica Gleason

What web browser are you using right now? Google Chrome? Mozilla Firefox? Microsoft Edge? When you navigated to this web page, your browser retrieved the code for the page. It then interpreted the directions in that code and drew up this page for you to read. Thanks, browser!

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