3E - Distribution Depot


Distribution Depot App
Distribution Depot App Screens
Distribution Depot Marketing Website
Distribution Depot Infographic

3E Mobile Solutions, located in Brookfield, Wis., is committed to strengthening the three-step distribution channel between contractors, suppliers, and manufacturers with innovative technology solutions. The 3E team had an industry-changing idea, to create a tool that makes it easier for contractors to order parts quickly no matter where they are: Distribution Depot. From branding and design to marketing strategy and development, Ascedia built Distribution Depot’s online brand from the ground up with a new mobile app, web portal and marketing website, along with all of the branding and marketing materials to support a successful product launch.

Distribution Depot Branding

A Strong Brand Identity

Branding and design were a critical component of the project, as it was important for Distribution Depot to make a big splash in the market on launch. Ascedia developed a complete brand identity and logo for Distribution Depot, which came to life on a streamlined marketing website – www.ddepot.com. Through creative use of icons and photography, Ascedia helped create a strong brand voice for the product and entice visitors to download the tool for themselves. SEO strategy was critical to drive traffic to the new site.

Distribution Depot App

One App, Multiple Orders

The Distribution Depot Android app eliminates headaches for contractors who need to place orders from job sites, often involving multiple suppliers and multiple systems. By focusing on the specific needs of this niche audience, Ascedia developed a set of features to easily manage the purchase order process and give contractors access to up-to-the-minute product and part information from suppliers and manufacturers. 
Contractors can use their smartphones to scan or search for the products they need. The streamlined interface allows users to quickly view part numbers and specifications and scroll through a list of active promotions to find special offers and discounts. Thanks to Distribution Depot, contractors can place and manage orders with all of their suppliers from a single application.

Real-Time Product Updates

Real-Time Product Updates

Ascedia developed a user-friendly portal that allows contractors and suppliers to easily manage and review their order transactions. Suppliers are also able to quickly and easily manage part numbers and offer promotions. The intuitive interface enables all users to quickly update product and account information on the fly, which ensures that Distribution Depot users are seeing the most current information and accelerates time to purchase.

Spreading the Word

Ascedia developed a complete marketing strategy – including online and offline tactics – to help 3E promote the launch of Distribution Depot. Keeping the target audience in mind, the team created a marketing website that crystallized the benefits of Distribution Depot for contractors, suppliers and manufacturers. With custom photography and powerful messaging, the website demonstrates the power of Distribution Depot and drives visitors to action.

Ascedia also created a full suite of traditional sales tools to help 3E debut Distribution Depot during a major industry trade show. 3E made a strong showing at the event, with booth graphics, printed collateral and other materials to promote the product launch.