Ascedia To Build Mobile Presence for Sweetwater County Tourism

Wyoming's Sweetwater County Tourism has engaged Ascedia to build a mobile marketing presence for them on Apple's iPhone and the BlackBerry.  Ascedia will be helping Sweetwater take a proactive approach to the needs of the mobile traveler. 

Sixty percent of mobile users have either an iPhone or BlackBerry device allowing Sweetwater to deliver a unique and valuable branded and mobile experience that can move travelers to stay longer, see more attractions and most importantly exit the freeway to explore all the county has to offer.  Travelers today are using these devices to make real-time decisions on what to see and do.  It’s one of the fastest growing channels and one that will allow Sweetwater to own a leadership presence among travel destinations.

As part of this first phase mobile marketing initiative, Ascedia will design an iPhone App & BlackBerry Mobile Experience look and feel featuring a mobile blog and content for: places to stay, dining, travel itineraries, trails, and video.  The new mobile experience will be live in the first quarter 2008 to impact the travel planning season for Sweetwater County Tourism.